2018-Present



The first fresh new line that had been released after the last era's hiatus was a collectors' line designed by infamous Bratz fan Instagram influencer and designer Hayden Williams. He was specially chosen to create a new line for Bratz. However, though Williams was in demand, his Bratz dolls were met with a mixed reception due to conflicts with design, quality control, and social media squabbles that influenced the success of the dolls. Many fans still supported Hayden and felt his dolls contributed to Bratz's bounce-back as a brand.

Since the release of his dolls, mostly fans have been inspired and created content for the Bratz brand early in this era. Fan photographers and community leader, such as Mar the Cantos, were driving forces behind Bratz as well. This era is the most influenced by online interaction. Most updates have been made via social media (Twitter, Facebook, Instagram, and Tik Tok) and through fan communities (Lookin' Bratz, Bratz World, etc).

Bratz's official Instagram confirmed this era targets the adult audience, mostly targeting Millennials and Gen Z. In regards to the future of Bratz, Jasmin Larian took to social media to express that there would be a "whole lot of nostalgia and whole lot of newness". Older Bratz collections have been re-released with new packaging and art, particularly throughout the year 2021, to celebrate the Bratz dolls' 20th anniversary, along with tons of lifestyle merchandise (clothes, cosmetics, etc). New "designer" dolls were also released as collectors' editions to celebrate the Bratz pack's 20th year anniversary.

As of 2022, due to the success of the fan-driven Bratz era, a web series called Bratz High (TV/Web Series) is due to be released, and there is speculation Bratz will undergo another transformation to coincide with it.

All lines are listed according to initial release year. Prototypes are included. Each line is listed according to packaging and name. Second Editions and re-vamps are included with the initial waves. Check it out!

*Lines were combined based on 2 of the 5 elements: Packaging, Sharing the Same Title, Concept, Concept Art, Slogan, and/or Sharing ALL of the exact Same Clothing

''*All links were created according to doll or doll art outfits. Most of the Playsets, merchandise, and other items aside from the dolls were placed with the outfits they were connected to according to 1) Packaging 2) Dolls included with the playset.'

''*The Bratz lines below are organized according to the overall general fashion aesthetic the line appears to be largely associated with. Some lines may overlap with other themes, fashion styles, genres, and/or aesthetics, which will be explained in further detail as you click each page.''


 * Collector by Hayden Williams
 * 1st Edition
 * Rock Angelz
 * Holiday
 * World Destinations: Tokyo and London
 * Pride (LGBTQ+)
 * Bratz Merch